Hervé Barmasse: New Website Design
Digital Visual Identity
Hervé Barmasse, an alpinist, speaker, mountain guide, and national guide instructor, tasked us with developing and curating his visual identity, starting with the design of a new website. Delineo Design‘s approach was to study and understand Hervé’s personality, developing a graphic language that could fully convey his character and activities with minimal elements.
Una identità visiva accattivante e sportiva, costruita su misura per Hervé
A structure based on a well-planned visual hierarchy makes web navigation intuitive, helping users better understand Hervé and his activities. To make this even more immersive and dynamic, a constantly updated timeline offers a closer look at Hervé Barmasse, aiming to create a solid and authentic community. Spectacular photos, colors, and shapes complete the experience.
An in-depth study and significant teamwork led to defining a graphic language that’s consistent and perfectly balanced with Hervé, his love for nature, and sustainable tourism. The goal was to maintain a light, functional, and recognizable Browse experience. With this project, Delineo Design re-elaborated the digital visual identity, making it more current in a constantly, yet rapidly, changing reality.
progetto?
Hervé Barmasse, an Italian alpinist, solo climbing enthusiast, speaker, photographer, storyteller, writer, national mountain guide instructor, alpine rescue technician, director, federal alpine ski coach, and corporate consultant in the outdoor sector.
Concept and Graphic Design of the Responsive Website for Hervé Barmasse.
BRAND STRATEGY
Analysis
Positioning/Strategy
BRAND IDENTITY
Logo
Corporate identity
BRAND DIGITAL
Website, responsive, su base wordpress.
Copywriting
INTERACTION DESIGN
Creazione degli asset
Analisi dell’interazione
Progettazione dell’interfaccia grafica
UX/UI Design
User Testing
Valutazione dell’esperienza utente