Development of a Collection of Ball Heads for Video Cameras
504 HD Video Head
The 504 HD video head is the result of a careful study into the needs of photographers striving for amazing shots. Delineo Design’s product designers put themselves in the shoes of a professional photographer, aiming to make camera positioning as quick and easy as possible.
“User-friendly and easy to handle, with an appealing and sporty design.”
progetto?
Manfrotto
Italy – Cassola (VI)
It designs, produces, and distributes a wide range of professional supports for cameras and lighting for the photography, video, cinema, and entertainment markets. Manfrotto products are sold through its own distribution companies, Manfrotto Distribution, and by various independent distributors in over 65 countries worldwide. The size of its international distribution network and the teamwork between the company and its distributors are key factors in keeping the company at the forefront of research and product line success.
Development of the new collection of ball heads for video cameras.
AWARD:
– 2011 ESSEN – RED DOT DESIGN AWARD, winner
– 2011 CHICAGO – GOOD DESIGN AWARD, winner
– 2011 HANNOVER – IF DESIGN, winner
ART DIRECTION
Scenario
Coordination and planning outsourcing
Product & Brand Guidelines
Project management
DESIGN STRATEGY
Brainstorming
Market & target mapping
User experience Analysis/Trend inspiration
Mood panel
Technology and material research
PRODUCT DESIGN
Concept
Sketches
Modeling 3D
Prototyping
Textures
User experience Analysis
DIGITAL
Rendering 3D
